Guest Post by Sashana Sanderson, 2nd Year Journalism Student at Caribbean Institute of Media & Communications (CARIMAC), located on the University of the West Indies, Mona Campus.
When one thinks of the term the Next GENDERation several things may come to mind, for some it’s the empowerment of men and women or a focus on young people in terms of their gender, for others it’s about emphasizing the teachings of Marcus Garvey seeking true equality for both men and women.
In all of these perspectives, there is some commonality, for Dwayne Gutzmer, President of the CARICOM Youth Program, the Next GENDERation is about catching the next crop of innovative and creative young people out of violence. But what does the Next GENDERation Initiative mean to you?
The Next GENDERation Initiative is a partnership agreement between the Government of Jamaica, local agencies and the World Bank. It aims to raise awareness and promote discussion among youth, local organizations and the government on youth violence using specifically a gender perspective. Youth violence and violence generally is seen as a development problem in Jamaica. The idea is that to solve this developmental problem, youth violence can be better understood if analyzed focusing primarily on gender.
Traditionally, when people hear the term gender voiced in society, they immediately think about women’s issues or female empowerment but really, the term involves a lot more. Essentially it’s described as the social construction of men and women. In other words it’s how society perceives the role of a man as opposed to a woman.
The World Development Report (2012) identifies education and awareness campaigns targeting the youth population as a good way to rid the cultural norms and behaviours which contribute to violence. As a result, one of the goals of the Next GENDERation Initiative is to develop appropriate and creative messages in an innovative way against violence. These messages will be done primarily by young men and women to be used by the government in national communication campaigns.
The Next GENDERation Initiative also seeks to incorporate elements of society which affect gender such as cultural norms and societal behaviours. Some of the areas focused on in the initiative include; Domestic Violence, Sexual Violence, Gang Violence and Bullying, each portraying societal norms, and their effect of gender.
The first day of the launch of the initiative was Monday in Montego Bay at the Gloustershire Hotel, several youth organizations, government agencies as well as youth from several community organizations were in attendance.
So far the discussions have been lively and engaging, involving role plays and interactive sessions, much to the benefit of the participants who openly appreciated the knowledge gained from the presentations at the launch. Some of the issues that came out of the discussions were the role of the technology, the role of the media, constraints on gender equality, access to information and the influence of the home.
Keen attention was paid at the relationship between violence and social norms, as the two are closely related in the Jamaican context. Along with the issues there were also a number of potential messages against youth violence as well as ideas on how to further the cause of the Next GENDERation Initiative. Terisa Thompson, President of the JSI and avid youth advocate, explained that in terms of the role of the home in influencing change, parents need to know their children, and know exactly how and what to teach their children. She shared ideas on how to further the cause of the initiative by exploring all avenues of technology, and using popular social websites for easy sharing of information.
The Next GENDERation Initiative is will host the second day of its launch in Kingston on Wednesday. It is the first of three phases and its administrators anticipate great and wonderful things on the second day and thereafter.
Anticipations are high for this month staging of KingsToon festival, a two-day animation conference and festival
June 20-21, 2013 at UWI Mona Visitors’ Lodge & Conference Centre, which will provide the opportunity for local and regional animators to get a foothold in the growing US$222.8 billion global animation industry.
I had the chance to catch up with the KingsTOON Project Manager & Consultant in the Sustainable Development Unit of the World Bank Iván Gonzalez Berenguer Pena to find out what the event. Check out the interview below for the 4-1-1.
Shelly-Ann ‘Dr. Sexy’ Weeks, writer/producer/host of Sextacy on Fame 95FM is making a big move to Nationwide 90FM with a new radio show DR. SEXY LIVE.
For almost three years Shelly-Ann has been the voice of Sextacy on Fame 95FM on Mondays at midnight. Over this time period, she has grown loyal listenership with persons following her programme for her frank and open views on sex, relationships and sexuality among other things.
“Education is at the foundation of everything I do,” says Shelly-Ann. “I recognize that because sex is still a taboo topic in Jamaica many persons are misinformed on quite a few topics. I want to do my part in equipping my audiences with facts about sex and sexuality so that can make informed choices and ultimately achieve satisfactory sex in their lives.”
When asked the reason for the move, Dr. Sexy commented “My show is very interactive and my audience gives continuous feedback, I have gotten many requests to have the show on air more often. Another deciding factor was that I really want to see the full potential of the show and reach more people. All of this will be achieved through my airing in an earlier time slot, longer show and more nights on air at Nationwide 90FM.”
Dr Sexy LIVE starts on Nationwide 90FM, June 3, 2013 and will be aired Mondays to Fridays 10:00PM to 2:00AM.
About Shelly Ann ‘Dr. Sexy’ Weeks
Shelly-Ann ‘Dr. Sexy’ Weeks is the creator, writer, producer and host of Dr Sexy Live (formerly Sextacy on Fame 95FM) and is no stranger to the media as she has written for publications such as The Gleaner, Jamaica Observer and BUZZZ Magazine. She currently writes a weekly column in the STAR called SEXY CHAT. She has made many guest appearances on TV Talk shows for her expertise on sexuality including, Smile Jamaica, The Susan Show, CVM @ Sunrise, The Karen D Show and she was a host on CVM Naked Truth. Shelly-Ann holds Certification in Clinical Sexology from The Institute for the Advanced Study of Human Sexuality, USA. Her mantra is simple: People who have satisfactory sex live longer, happier, healthier lives.
Like Shelly-Ann ‘Dr. Sexy’ Weeks on Facebook by clicking here
Listen here on NationWide Starting Monday, June 3rd by clicking here
Jamaica is overloaded with talented people with a knack for innovation and business zeal. Hence when the World Bank, through its Jamaica Country Office, contacted me to be a Ambassador for its upcoming KingsTOOn Festival, a 2-day Animation Conference and Film Festival to be held at UWI Mona Visitors’ Lodge on June 20th and 21st, I did not hesitate.
To be honest, I was brimming with enthusiasm for several reasons, chiefly because of the opportunity, but more importantly the general ethos of ‘animating Jamaican creativity’ (the event’s theme). What particularly tugged at me was how the festival could be a catalyst for employment and, prospects for professional careers for Jamaicans and foremost a platform for interactions with persons/companies in the global animation industry.
On Friday, May 24, 2013, I and 11 other youngsters from Jamaica and the Caribbean accepted our roles as “KingsTOON Animation Media Ambassadors”. Amongst our duties are: Actively promote KingsTOON Festival; engage young Jamaicans and Caribbean nationals about the festival and the animation competition. In this regard, over the next couple weeks leading up to the KingsTOON Festival, I will be sharing blog entries and interviews here, tweeting from @Lgrandison and posting pictures via my Instagram account.
MORE ON KINGSTOON
KingsTOON is a 2-day Animation Conference and Film Festival, bringing together leading global animation companies with local animation companies, operators, investors, students and policy makers to turn talent and skill into a significant and professional career to satisfy a growing demand/gap for animation products. The festival which takes place over two day, June 20-21, 2013, at UWI’s Mona Visitors’ Lodge & Conference Centre will help Jamaicans and Caribbean nationals etch a share of the over US$222.8 billion industry.
The first day will feature panel discussions and workshops on the opportunities, and how to position oneself to take advantage of the situation. Day 2, will showcase Jamaican and Caribbean talents working in the industry and related fields. The day will also feature the announcement of the winners in the KingsTOON Animation Competition for:
• Best Script and Storyboard (Jamaica)
• Best experimental animation (Jamaica)
• Best character (Jamaica)
• Best final animation product (Caribbean)
For more information on the details of these categories and the competition please visit here
Winners will receive full scholarships to study animation in Canada at Sherdian College and Nova Scotia College courtesy of the Canadian High Commission; Animation tablets; animation software; Mac Computers; Internship with companies in the Caribbean and training with Canadian software company ToonBoom.
Enter the Animation Competition now! Visit http://www.facebook.com/Kingstoonfest for more info.
As Jamaica’s boxing fans gear up for the first match in Season 3 of the Wray & Nephew Contender tonight, a boxer has withdrawn from the competition.
Our team was informed that Dean Palmer, a member of the Andrew Boland led Yellow team, has tossed his boxing gloves in following the first challenge for the show set to kick off at 9:30pm tonight on TVJ.
One source told us, “him ketch him ‘fraid and never want lose so early”. Members of the promotion team were mot immediately available for comment on the causality for the Yellow team.
In recent weeks Jamaicans have been captivated by two online viral videos, mainly the VW Superbowl Ad and the Harlem Shake craze. The latter has topped Gangnam Style attracting what Andrew Rauner dubs a ‘Psy-level mass phenomenon’ featuring Skydivers, underwater stormtroppers, newscaster (local and international) and more. The craze started after a man named Filthy Frank made this video dancing to Harlem Shake (by Brooklyn-based producer Henry Rodrigues aka DJ Baauer) without doing the ‘Harlem Shake’. Hundreds of copycat videos have since followed.
For Baaucer, much has come of this for a pretty much unknown fellow, except if you were a nerd scouring SoundCloud. Baaucer earned himself a place in music history by virture of being the 21st song to debut at No. 1 on the Hot 100 Chart, since its launch in 1951; and it’s the Brooklyn DJ’s first song on the chart. According to Philip Sherburne in Spin, this is luck on top of luck. One thing for certain, Baauer should thank amateur videographer and Billboard for adding YouTube streaming data to the pile of numbers that determines where a song is placed on the Hot 100. A good addition since YouTube is where persons go first to check out songs, not Spotify, iTunes, or Radio–this is debatable but I won’t delve into that here.
The VW ad, which everyone should have seen, features an American office worker from Minnesota who owns a 2013 Volkswagen Beetle (I think they are cute – yes cars can be cute; I won’ accept an alternative opinion LOL) adapting a Jamaican accent to spread smile among his gloomy coworkers on a Monday morning. All this is done to the tune of 2013 Grammy Winner, Reggae Category, Jimmy Cliff, who happens to be Jamaican . The commercial done to air during the Superbowl, with an early release on YouTube, caused controversy with characterisations and opinions ranging from uncomfortable and racist to likes and appreciation. Jamaican tourism officials, including the poirtfolio minister, affirmed their support of it in articles carried by USA Today and the Associated Press; both with a combined audience exceeding 190 million readers.
John Lynch, director of tourism at the Jamaica Tourist Board (JTB) in a Jamaica Observer article had this to say, “The interest this commercial has generated is incredible and speaks to the power of the Jamaica brand…We hope this sparks an interest in persons who have not yet experienced the destination to come visit; enjoy a memorable Jamaican vacation, our people and most important, Get Happy in Jamaica.”
There seems to be a fascination with Jamaica in the Western and Central European nation of German, or otherwise as another company (the electronics store Saturn) in that country showed favour to Brand Jamaica though in a highly controversial ad. The commercial intended for German TV made its way on YouTube in late January and shows two coffee shop attendants trying to brew coffee, which results in the burning of the Jamaican Flag. The experience is captured through CCTV and out of respect for the Jamaican flag leads to a demonstration. Here is the video:
The following subtitles are scripted in German; the following is the translation in English using Google Translate:
Wenn sie meine Fahne verbrennen, verbrenne ich ihre – If they burn my flag, I’ll burn their
Wir alle lieben Jamaika diese leute verbrennen die Jamaikanische Flagge- We all love these people burn the Jamaica Jamaican Flag
The words of the soundtrack are familiar because it’s that of Murderer by another famed Jamaican, Barrrington Levy. In school I was taught to burn a flag was offensive, in fact it is considered desecration. Friend and Attorney-at-Law, Stephen Greig notes: “under German criminal laws it is illegal to damage the German flag and it is also illegal to damage or revile flags of foreign countries. What we do not know is if there is an exception for dramatic works such as a play or a commercial.”
I couldn’t resist sharing the video with friends and associates, particular since at the time my Twitter timeline by the twitter-heavy-wigs, or anyone for that matter, but I saw everyone talking about who was doing Harlem Shakes videos locally et cetera. The opinions I got were varying and included references saying we couldn’t expect better particularly because the old Nazi ideology that demanded the purification of ‘the Aryan race’ and ‘the German blood’ originate in the said country, upset and ‘what if’ questions.
On the German AD
Could the baring of the Jamaican Flag in the kitchen speak to the presence of the Jamaican Blue Mountain Coffee being used by the coffee shop or is it the coffee of choice? Should we think of this more deeply? Should we as a people, and through our Tourism Minister and agencies like the JTB, condemn this (after all like the Volkswagen commercial this has gained traction with over 450,000 views on YouTube) and ask for its removal? Or should we accept?
To be frank, I’m not outraged as some of my fellow country folks with the Saturn Ad, I’m okay with it. I think it helps put us (Jamaica) in the international scope and once again make us relevant and leaving Jamaica in individuals’ minds. It is clear from all intents in the video they wanted to be associated with the Jamaican brand, it immediately took me back a couple years when Sydney Bartley (former Director of Culture now Permanent Secretary in the Ministry of Youth and Culture) said in a presentation, “anybody who wants to be somebody wants to be Jamaican, the only person who doesn’t want to be Jamaican is a Jamaican”. I have no idea about his views on the matter at hand, but I hope you get the picture that clearly Jamaica sells. The Germans did it with the VW Ad (that so many persons got up in arms about, including persons who don’t recognize Jamaican Creole as a language) and Saturn is at it again.
We can agree that the flag should never have been burnt or stomped on, but should we not be making a hullabaloo? @mrsseven65 in responding to Dr. Sonjah Stanley Niaah, Senior Lecturer in Cultural Studies at the University of West Indies, Mona, on Twitter said it well. @mrsseven65 puts it well there are other things to be up-in-arms about like the Tivoli Incursion, a very topical and pertinent issue, which we’re yet to get answers on.
@CultureDoctor if one was/is quiet about the tivoli murders and extra-judicial killings they shld chk thmselvs if they all vocal bout a flag—
sawandi (@mrseven65) February 23, 2013
Protocol experts and others might say pull the ad, but come on folks the Saturn ad is daring, it’s brilliant; yes I like it! Perhaps it is because I’m a rebel why I like it. Let’s snap out of the talks about asking for the ad to be pulled since it touches on so many issues, chief among them cultural sensitivities & free speech. My honest gut opinion: let’s not get tied up in this flag furore, certainly the folks at JTB can find a way to take advantage of this free publicity and marketing. Go Jamaica!
As always, I welcome your thoughts on the matter, do share with me below.
“You buy now,” was the word from Ian Lyn as he spoke Wednesday evening at the press launch of the Jamaica Motor Show, which is excepted to get on the way 10am this Saturday at the Police Officers Show. Lyn was making the point, “with the dollar racing and loan rates expected to rise there is no question that this is the best time to buy a car.”
Lyn also emphasized that with increase rates on car loans as low as 9 percent; patrons should take charge of the amazing deals that will be on location Saturday. “Increase rates are the lowest they have been in the last decade at 9 percent and we’ve invited members of the banking industry; Scotiabank, NCB, RBC Royal Bank, First Heritage Cooperative Credit Union, JMMB, Sagicor Bank and others to be on hand to give you the most competitive deals to afford your own keys.”
Buying a vehicle for some is a family decision. Lyn said, “the motor show promises to be a family day out with a Kiddies Village with bounce-a-bout and other attractions, stunts from Crazy Bikers, Jamaica’s own ‘fast and furious’ Skunk Nation and a packed entertainment package featuring top-lined entertainers with a car stereo sound clash.” Continuing he said, “This is in addition to a wide variety of cars brands and prices ranging from as low as $500,000 to as much as $50 million.”
Karen Tomlinson, Senior Manager at RBC Royal Bank signaled that joining forces with the Jamaica Motor Show will be an excellent partnership. “We’re proud to be on board and to be associated with the Jamaica Motor Show brand as we recently launched our car loan services with low monthly payments and interest.” Tomlinson was quick to highlight that RBC Royal Bank was being true to the slogan “get your keys with ease”.
Guardsman Group’s Nadine Rawlins also announced her company’s pledge to offer a special security tracking to persons attending the Jamaica Motor Show this Saturday. “Security is important for car owners and the Guardsman Group is prepared to offer patrons at the motor show on Saturday a free installation of our security tracking system with a special onetime monthly charge of $2500 thereafter,” gave Rawlins to huge applause.